to up the ante
01
höja priset, skruva upp priset
to increase the price of something
![to [up|raise] the ante definition and meaning](https://cdn.langeek.co/photo/41834/original/?type=jpeg "to [up|raise] the ante definition and meaning")
idiom
Exempel
The restaurant decided to up the ante by introducing a new menu with exotic dishes to attract more customers.
Konstnären höjde sina priser efter att hennes verk blev populära online.
02
to add to the risks or demands of a competition, dispute, etc. that will lead to either more benefits or losses
idiom
Exempel
In the final round of the competition, she raised the ante by performing a challenging routine.
