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to up the ante
01
de prijs opdrijven, de prijs verhogen
to increase the price of something
![to [up|raise] the ante definition and meaning](https://cdn.langeek.co/photo/41834/original/?type=jpeg "to [up|raise] the ante definition and meaning")
idioom
Voorbeelden
The seller raised the ante after seeing how much interest there was.
De verkoper dreef de prijs op toen hij zag hoeveel interesse er was.
02
to add to the risks or demands of a competition, dispute, etc. that will lead to either more benefits or losses
idioom
Voorbeelden
To win the contract, the company decided to up the ante by offering a lower price.
