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Hype
01
과장된 홍보, 하이프
the excessive or exaggerated promotion or publicity of a product, event, or idea, often with the goal of generating excitement or anticipation among consumers or the public
to hype
01
열광적으로 홍보하다, 과장하여 흥미를 유발하다
to enthusiastically promote something, often with exaggeration, to create excitement and interest
Transitive: to hype sth
hype
n
예
The new restaurant's food doesn't match up to the hype.
The technology outlived its initial hype and remained relevant for decades.
Humph, this movie is not living up to its hype.
The new restaurant had a lot of hype, but it truly lived up to our expectations with its delicious cuisine.
The new product launch had a lot of hype, but it fizzled out due to technical issues.