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What is "typography"?
Typography is the art and technique of arranging text to make written language visually appealing and readable. It involves the selection of typefaces, font sizes, line spacing, and letter spacing, as well as the layout of text on a page or screen. Typography plays a crucial role in design, influencing how information is perceived and understood. For example, using a bold font for headings can create emphasis, while a clear, easy-to-read font enhances readability in body text. Good typography is significant for effective communication, as it enhances the aesthetic quality of written content and guides the reader's experience.
the process or craft of designing and producing printed material, such as books, posters, or advertisements, with a focus on the visual aspects of textual presentation