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Telemarketing
01
a method of selling and promoting goods and services by phone
telemarketing
n
Example
The non-profit organization used telemarketing to reach out to donors and raise funds for their upcoming charity event.
The company's telemarketing team contacted potential clients to inform them about the new product line and offer special promotions.
Advances in technology have allowed telemarketing firms to use predictive dialing systems to increase the efficiency and volume of their calls.
Many consumers find telemarketing calls intrusive, leading to the implementation of do-not-call lists to reduce unsolicited calls.
Successful telemarketing campaigns often rely on trained sales representatives who can effectively communicate the benefits of the products or services.
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