Bricks and mortar
volume

Ορισμός και Σημασία του "bricks and mortar"

bricks and mortar
01

used to describe traditional physical buildings or structures, typically referring to businesses or establishments that have a physical presence in a specific location rather than operating solely online or virtually

bricks and mortar definition and meaning
IdiomIdiom
example
Example
click on words
The company has both an online store and bricks and mortar locations in several cities.
The retailer invested heavily in bricks and mortar stores in the 1990s, but has since shifted its focus to e-commerce.
02

physical stores or buildings in contrast to online or virtual alternatives

IdiomIdiom
InformalInformal
example
Example
click on words
The company decided to invest in bricks and mortar by opening a new flagship store in the city center.
Despite the rise of e-commerce, many customers still prefer the experience of shopping in bricks and mortar stores.
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