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bricks-and-mortar
01
(especially of a business) having a physical, real-world location
Idiom
InformalWhat is the origin of the idiom "bricks-and-mortar" and when to use it?
The idiom "bricks-and-mortar" originated from the construction industry and refers to physical buildings or structures made of bricks and mortar. It is commonly used to describe traditional, physical, or tangible assets, such as physical stores or properties, as opposed to virtual or online entities.
Examples
Many bricks-and-mortar stores struggled to compete with online retailers during the pandemic.
She prefers shopping at bricks-and-mortar shops because she can see and try products before buying.
