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engagement marketing
/ɛnɡˈeɪdʒmənt mˈɑːɹkᵻɾɪŋ/
/ɛnɡˈeɪdʒmənt mˈɑːkɪtɪŋ/
Engagement marketing
01
marketing de engajamento, marketing relacional
the act of creating interactive experiences to build relationships with customers and encourage ongoing interactions with a brand
Exemplos
The tech company used engagement marketing strategies by hosting live webinars and interactive Q&A sessions to connect with potential customers and build brand loyalty.
A empresa de tecnologia usou estratégias de marketing de engajamento ao hospedar webinars ao vivo e sessões interativas de perguntas e respostas para se conectar com clientes em potencial e construir fidelidade à marca.
Engagement marketing campaigns on social media often involve contests and giveaways, encouraging users to interact with the brand by liking, sharing, and commenting on posts.
As campanhas de marketing de engajamento nas redes sociais geralmente envolvem concursos e brindes, incentivando os usuários a interagir com a marca curtindo, compartilhando e comentando publicações.
