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Conversion rate
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taxa de conversão, índice de conversão
a metric used in digital marketing that measures the percentage of users who completed a desired action or goal, such as making a purchase, filling out a form, or subscribing, out of the total number of visitors or interactions
Exemplos
By simplifying the checkout process, the team was able to increase the conversion rate for their online shop.
Ao simplificar o processo de checkout, a equipe conseguiu aumentar a taxa de conversão para sua loja online.
