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to fall flat
01
(of a joke, remark, event, etc.) to be completely unsuccessful in amusing people or having the desired effect
Disapproving
Idiom
What is the origin of the idiom "fall flat" and when to use it?
The origin of the idiom "fall flat" is uncertain, but it is believed to be related to the idea of a joke or comedic performance that fails to elicit the desired response from the audience, causing the energy or mood of the performance to "fall flat." Over time, the phrase has come to be used more generally to describe any situation where something fails to achieve the desired outcome, whether it be a joke, a performance, a product launch, or any other situation where success or impact is expected.
Example
The silence after his joke fell flat was incredibly awkward.
The athlete thought he could easily clear the high jump, but he fell flat on his face and didn't even make it over the bar.
The event’s opening act fell flat, failing to energize the crowd for the main performance.
The team's attempt at a trick play fell flat and resulted in a turnover.
His attempt at a joke fell flat, and no one found it amusing.
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