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Augmented reality
/ɔːɡmˈɛntɪd ɹɪˈalɪti/
/ɔːɡmˈɛntᵻd ɹɪˈælɪɾi/
ARAugmented reality
01
a technology that overlays computer-generated information, such as images or data, onto the real world, enhancing the user's perception and interaction with their environment
Example
Augmented reality ( AR ) technology overlays digital information, such as images, videos, or 3D models, onto the real world through a device like a smartphone or AR glasses.
Popular AR apps like Pokémon GO use augmented reality to superimpose virtual creatures onto real-world environments, allowing players to interact with them.
Retailers use augmented reality to provide customers with immersive shopping experiences, such as trying on virtual clothing or visualizing furniture in their homes before making a purchase.
