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Branded content
01
merkgebonden inhoud, gesponsorde inhoud
a type of material created or sponsored by a company to promote its brand, products, or services, often seamlessly blended into various media formats like articles, videos, or social media posts
Voorbeelden
The sports drink brand collaborated with athletes to produce branded content showcasing their training routines and performance tips, connecting with their target audience of fitness enthusiasts.
Het sportdrankmerk werkte samen met atleten om branded content te produceren die hun trainingsroutines en prestatietips laat zien, waardoor ze in contact komen met hun doelgroep van fitnessliefhebbers.
