Dark advertising
volume
British pronunciation/dˈɑːk ˈadvətˌaɪzɪŋ/
American pronunciation/dˈɑːɹk ˈædvɚtˌaɪzɪŋ/

"dark advertising"의 정의 및 의미

Dark advertising
01

다크 광고, 숨겨진 광고

the practice of targeting specific audiences with personalized ads or content that is not visible to the general public

dark advertising

n
example
A financial institution may use dark advertising to reach high-net-worth individuals with personalized investment opportunities, without disclosing those opportunities to the general public.
A political campaign might use dark advertising to target specific demographics with tailored messages, without revealing those ads to the opponent or the general public.
A company testing a new product may use dark advertising to target a select group of potential customers for feedback before launching the product publicly.
A subscription-based service may use dark advertising to promote special discounts to existing customers, without making those promotions visible to non-subscribers.
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