An advertorial is a type of advertisement that is designed to resemble a regular editorial or news article, blending promotional content with the style and format of journalistic writing. It aims to inform or entertain the reader while subtly promoting a product, service, or brand. Advertorials are usually found in newspapers, magazines, or online platforms, and they are often labeled as "sponsored" or "advertisement" to distinguish them from regular editorial content. The goal of an advertorial is to engage the reader more deeply than traditional ads while providing valuable information that supports the promotional message.

Définition et signification de « advertorial » en anglais

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