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Stealth marketing
/stˈɛlθ mˈɑːkɪtɪŋ/
/stˈɛlθ mˈɑːɹkᵻɾɪŋ/Stealth marketing
01
a strategy in which advertisers promote a product or service without consumers being aware that they are being marketed to
Example
The company used stealth marketing to attract young customers.
Stealth marketing often involves influencers promoting products subtly.
Many films use stealth marketing by featuring branded products.
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