stealth marketing
Pronunciation
/stˈɛlθ mˈɑːɹkᵻɾɪŋ/

Definition & Meaning of "stealth marketing"in English

Stealth marketing
01

a strategy in which advertisers promote a product or service without consumers being aware that they are being marketed to

Grammatical Information
Animacy status
Abstract
Composition
Compound
Uncountable
Examples
The company used stealth marketing to attract young customers.
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