mick
mick
mɪk
mik
British pronunciation
/ɡˈɪmɪk/

Definition & Meaning of "gimmick"in English

Gimmick
01

a clever trick, device, or maneuver, often designed to attract attention or achieve a purpose

02

an unspecified object or device whose name is unknown or forgotten

03

a concealed problem that may cause difficulty

04

a novel device or strategy designed to attract attention or increase appeal, often considered superficial or short-lived

What is a "gimmick"?

A gimmick is a special trick, device, or strategy designed to attract attention, make something more appealing, or increase its popularity. It is often seen as clever or eye-catching, but it may not have lasting value or substance. Gimmicks are typically used in marketing or entertainment to create a quick impression, but their appeal may fade once the novelty wears off.

example
Examples
The cereal company used a collectible toy as a gimmick to attract more young customers to buy their product.
The restaurant 's new dish came with a unique presentation gimmick, where the food was served on a miniature Ferris wheel.
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