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Product placement
/pɹˈɒdʌkt plˈeɪsmənt/
/pɹˈɑːdʌkt plˈeɪsmənt/Product placement
01
the inclusion of a company's product in a movie or TV program as a form of paid promotion
product placement
n
Example
The fashion brand partnered with a popular lifestyle blogger to create branded content featuring their latest collection, seamlessly integrating product placements into her blog posts and social media channels.
A video streaming service may include native advertising in its content by incorporating branded placements or product placements within shows or movies.
