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Publicist
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a person whose job is to make a new actor, product, etc. known to the public
Who is a "publicist"?
A publicist is a professional responsible for managing and promoting the public image of an individual, organization, or product. They handle tasks such as crafting press releases, arranging media appearances, and organizing promotional events to generate positive publicity. The goal of a publicist is to build and maintain a favorable public perception, attract media coverage, and enhance the visibility and reputation of their client or project.
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Example
The celebrity's publicist aims to big him up in the media.
The athlete's publicist attempted to negate reports of substance abuse.
The celebrity's publicist agreed to identify the star’s new partner to the media.
The celebrity's publicist arranged a photo op at a charity event to generate positive publicity.
The celebrity arrived at the event with a large entourage of bodyguards, assistants, and publicists.
