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Launch event
01
lanceringsevent, lancering
a promotional event, often held in person or virtually, to celebrate and introduce a new book, product, or service to the public
What is a "launch event"?
A launch event is a special gathering organized to introduce and promote a new product, service, project, or initiative to the public or a specific audience. It is designed to create excitement and draw attention, often involving presentations, demonstrations, or performances related to the launch. These events are typically aimed at engaging key stakeholders, such as customers, media, and industry professionals, to generate interest, drive initial sales or usage, and establish a strong market presence. Launch events can be hosted in various formats, including in-person gatherings, virtual events, or hybrid models.
launch event
n
Voorbeeld
The launch event marked the culmination of the company's ambitious product development project.
The author debuts her novel at the book launch event.
The launch event of the new product was a significant occasion for the company.
The new product launch event was carefully designed to enthuse the attendees, showcasing its innovative features and generating excitement about its potential.
The company's launch event was so successful, it was described as glittering by the media.
