Cari
product placement
/pɹˈɑːdʌkt plˈeɪsmənt/
/pɹˈɒdʌkt plˈeɪsmənt/
Product placement
01
penempatan produk, iklan terintegrasi
the inclusion of a company's product in a movie or TV program as a form of paid promotion
Contoh-contoh
The latest blockbuster movie featured prominent product placement, with the main character driving a luxury sports car brand throughout the film.
Film blockbuster terbaru menampilkan penempatan produk yang mencolok, dengan karakter utama mengendarai merek mobil sport mewah sepanjang film.
In the popular TV show, product placement was evident as characters frequently used and mentioned a particular brand of smartphones.
Dalam acara TV populer, penempatan produk terlihat jelas karena karakter sering menggunakan dan menyebut merek smartphone tertentu.
