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stealth marketing
/stˈɛlθ mˈɑːɹkᵻɾɪŋ/
/stˈɛlθ mˈɑːkɪtɪŋ/
Stealth marketing
01
marketing furtif, marketing discret
a strategy in which advertisers promote a product or service without consumers being aware that they are being marketed to
Exemples
The company used stealth marketing to attract young customers.
L'entreprise a utilisé le marketing furtif pour attirer les jeunes clients.
Stealth marketing often involves influencers promoting products subtly.
Le marketing furtif implique souvent des influenceurs promouvant des produits de manière subtile.
