Sponsorship is the act of providing financial support, resources, or assistance to an individual, organization, event, or activity in exchange for certain benefits or recognition. In many cases, sponsors contribute funds to support projects, sports teams, educational programs, or events, and in return, they may receive publicity, brand exposure, or access to a particular audience. Sponsorship is commonly used in business and marketing to promote products or services, but it can also be seen in areas such as education, where sponsors support students, research, or academic initiatives.

Définition et signification de « sponsorship » en anglais

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