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Brand identity
01
the combination of visual and emotional elements that distinguish a brand and shape its perception among consumers
brand identity
n
Example
The company matched the packaging to the product's brand identity.
The logo for the jewelry store featured the recognizable Tiffany blue color for brand identity.
The product’s design remained uniform across all models, maintaining brand identity.
Apple is known for its innovative products and strong brand identity worldwide.
Startups often prioritize trademarking their key product names to establish brand identity and market presence.
