wrap advertising
Pronunciation
/ɹˈæp ˈædvɚtˌaɪzɪŋ/
British pronunciation
/ɹˈap ˈadvətˌaɪzɪŋ/

Definition & Meaning of "wrap advertising"in English

Wrap advertising
01

a form of advertising that involves covering vehicles with vinyl graphics or decals featuring promotional messages, logos, or designs

What is "wrap advertising"?

Wrap advertising involves covering a vehicle, building, or other large surface with a full or partial advertisement, usually using vinyl or other durable materials. This form of advertising turns the surface into a moving or static billboard, displaying promotional messages, logos, or brand images. It is commonly used on cars, trucks, and buses, as well as storefronts or walls, to increase visibility and reach a larger audience. Wrap advertising is cost-effective, flexible, and can attract attention in a variety of locations.

example
Examples
The company decided to use wrap advertising on their delivery trucks to promote their new product.
Wrap advertising is a great way to turn your car into a moving billboard and reach people everywhere you go.
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