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Web tracking
01
webbspårning, webbövervakning
the practice of monitoring and recording user activities and behavior on websites or across the Internet
What is "web tracking"?
Web tracking refers to the process of collecting and analyzing data about a user's activity on a website. This can include information such as pages visited, how long a person stays on a page, and what actions they take, like clicking links or making purchases. Web tracking is often used by website owners to understand visitor behavior, improve the user experience, and target advertisements more effectively. It can involve tools like cookies and analytics software to gather this information while maintaining privacy and security measures.
Example
Many online stores use web tracking to see which products are being viewed the most.
Web tracking can show how long visitors stay on a page and what parts of the site they explore.
Some people block web tracking to protect their privacy when browsing the Internet.
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