Определение и Значение "framing"

What is "framing"?

Framing in photography is the technique of using elements within the scene to create a border or outline around the main subject of the image. This can be achieved using objects like windows, doorways, trees, or architectural features to direct the viewer's attention to the focal point of the photograph. Framing helps to highlight the subject, add depth, and create a more visually interesting composition. It can also provide context and enhance the overall impact of the image.

What is "framing"?

Framing refers to the way information is presented or structured to influence how it is understood or interpreted. In communication, framing involves highlighting certain aspects of a message while downplaying others, shaping the audience's perception and reaction. For example, describing a new policy as a "benefit to the community" instead of "increased taxes" can lead to more positive responses. Framing is important in various contexts, including media, advertising, and everyday conversations, as it affects how individuals interpret events, issues, or ideas based on the chosen wording and context.