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media planner
/mˈiːdiːə plˈænɚ/
/mˈiːdiːə plˈanə/
Media planner
01
planificator de media, strateg de media
a professional who is responsible for strategizing and deciding how and where to place advertising and promotional messages to effectively reach the target audience
Exemple
The media planner worked with the marketing team to ensure the ad was placed in the right magazines.
Planificatorul de media a lucrat cu echipa de marketing pentru a se asigura că reclama a fost plasată în revistele potrivite.
After reviewing the data, the media planner suggested shifting the ad budget to online platforms.
După examinarea datelor, planificatorul de media a sugerat mutarea bugetului de publicitate pe platformele online.
