The slang term alt-girl is short for "alternative girl" and describes a young woman whose style, music tastes, and overall aesthetic are influenced by alternative subcultures such as goth, punk, emo, grunge, indie, or e-girl fashion. The term began gaining traction in the 2010s, especially on social media platforms like Instagram, TikTok, and Tumblr, where users showcased eclectic outfits, bold makeup, dyed hair, and thrifted or DIY clothing that stood apart from mainstream trends. While "alt" originally referred to alternative music scenes of the 1980s and 1990s, the modern alt-girl identity blends multiple non-mainstream influences into a distinctive, expressive look. It often carries connotations of individuality, creativity, and a rejection of conventional beauty standards, though it can also be used loosely for anyone adopting elements of alternative style.

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