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Target market
01
marché cible, cible de marché
a specific group of consumers or customers that a business or organization aims to reach and serve with its products or services
target market
n
Exemple
Over time, the two brands have differentiated by focusing on different target markets.
The company is considering a product expansion along the lines of its existing product line, catering to a similar target market.
The product's success depends on how well it is received externally by the target market.
