Skywriting is a form of aerial advertising where messages or images are created in the sky using smoke from an aircraft. The pilot maneuvers the plane in a specific pattern to release smoke, forming letters or shapes that are visible from the ground. Skywriting is often used for special events, promotions, or to deliver short, attention-grabbing messages to large crowds. It is a unique and dramatic way to advertise, taking advantage of open skies to make an impression on a broad audience.

Définition et signification de « skywriting » en anglais

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