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Geotargeting
01
Geotargeting, Geo-Targeting
the practice of delivering content or advertising to a specific audience based on their geographic location, such as country, state/province, city, or even ZIP/postal code
Example
The restaurant chain uses geotargeting to offer special deals to people in the area during lunchtime.
Geotargeting allowed the travel agency to send offers for nearby vacation destinations to users.
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