Food coloring is a substance added to food or beverages to change or enhance their color. Food coloring can be either natural or synthetic and is used to create visually appealing dishes, alter the appearance of food to match consumer preferences or expectations, or to differentiate between different flavors or varieties of the same product. Natural food colorings are derived from plants, fruits, vegetables, or minerals, and include substances such as beet juice, turmeric, spinach extract, and spirulina. Synthetic food colorings are chemically produced and include substances. Food colorings are commonly used in a wide range of products, including baked goods, candies, beverages, desserts, and processed foods. They are regulated by government agencies to ensure they are safe for consumption and labeled accordingly on food packaging.

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