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split testing
/splËÉĒt tËÉstÉĒÅ/
Split testing
01
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a method of comparing two versions of a web page, ad, or other digital content to determine which one performs better in terms of user engagement, conversions, or other metrics
āĻāĻĻāĻžāĻšāĻ°āĻŖ
Split testing helped the website increase sales by identifying the most effective landing page layout.
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