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to drum up
[phrase form: drum]
01
to actively gather and engage individuals by generating interest or excitement through promotion or persuasion
Example
The charity organization successfully drummed up donations for their latest fundraising initiative.
The marketing team worked hard to drum up excitement for the upcoming product launch.
The politician attempted to drum up public interest in their campaign through various outreach efforts.
To boost attendance, the organizers used creative strategies to drum up enthusiasm for the conference.
In preparation for the event, they started to drum up support from the local community.
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