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to run it up
01
(African American) to earn, accumulate, or increase money or other valuables quickly
Slang
What does "to run it up" mean in African American slang?
It is used in African American Vernacular English (AAVE) and hip hop culture to mean earning, accumulating, or increasing money or other valuables quickly, often through work, hustling, or success. People typically say "I'm trying to run it up this year" or "He ran it up selling sneakers." The term originated in late 20th or early 21st century AAVE and hip hop, particularly in trap and street hustle culture, and remains common in rap lyrics and motivational conversation about financial success.
Examples
He's trying to run it up this month.
