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Native video
01
videos that are uploaded and played directly within the social media platform, rather than being shared from external video hosting sites
What is a "native video"?
A native video is a video that is uploaded directly to a social media platform, rather than being shared via an external link. It is designed to play within the platform, making it more seamless for users to watch. Native videos are often given priority in feeds because they are optimized for that specific platform, offering features like autoplay and faster loading times. For example, a video uploaded to Facebook or Instagram directly will be considered native to those platforms, unlike a YouTube link shared on them.
Examples
I prefer watching native videos on Facebook because they load faster than links from other websites.
The company posted a native video on Twitter to promote their new product.
