Definition & Meaning of "EPK"

What is an "EPK"?

An EPK, which stands for Electronic Press Kit, is a digital package used to promote a person, company, or event. It typically includes essential information such as a biography, press releases, high-quality images, videos, and other promotional materials. The EPK is designed to provide media professionals, promoters, and potential partners with a comprehensive overview of the subject, making it easier to understand and share information about the individual, organization, or event.