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to lose ground
01
to give up one's position to the opposing side, resulting in a loss of progress, influence, or control
![to [lose|give] ground definition and meaning](https://cdn.langeek.co/photo/40833/original/?type=jpeg "to [lose|give] ground definition and meaning")
Idiom
What is the origin of the idiom "lose ground" and when to use it?
The idiom "lose ground" is believed to have a military origin, where losing ground referred to a situation where an army was forced to retreat and give up territory to the enemy. This idiom is often used in business, politics, and sports to describe a situation where a person or a group is losing their advantage or slipping behind in a competitive environment.
Examples
The company is losing ground to cheaper competitors.
