Clickstream
volume
British pronunciation/klˈɪkstɹiːm/
American pronunciation/klˈɪkstɹiːm/

Definition & Meaning of "clickstream"

Clickstream
01

the chronological order by which a user clicks on the hyperlinks in a given website

click
stream

clickstream

n
example
Example
Companies use clickstream analytics to identify trends and patterns in online shopping behavior.
Clickstream analysis reveals which pages attract the most traffic and where users drop off.
Privacy concerns arise over the collection and use of clickstream data without user consent.
Analyzing clickstream data helps marketers optimize website layouts and improve user engagement.
Understanding clickstream metrics is essential for refining digital marketing strategies.
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