Ara
Transmedia
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transmedya, transmedya anlatımı
the storytelling techniques extending a narrative across multiple platforms, such as movies, television shows, books, and video games, creating a cohesive experience for audiences
What is "transmedia"?
Transmedia refers to the process of telling a story or delivering content across multiple platforms or media types, with each platform contributing its own unique piece to the overall narrative. This approach allows the audience to engage with the story in different ways, such as through television shows, movies, books, websites, video games, or social media. Each platform adds depth and perspective, encouraging the audience to explore the content in a more interactive and immersive manner. Transmedia storytelling creates a richer, more connected experience for the audience.
Example
The Harry Potter series is a prime example of successful transmedia.
The studio developed a transmedia strategy to expand the storyworld of their franchise across various platforms.
Fans of the series eagerly engaged with the transmedia, exploring additional storylines and character backgrounds through novels, comics, and online content.
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