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Flash mob
01
flash mob
a large group of people organized using social media who gather together publicly at an exact time, do something for a short time and then disperse
Exempel
A fashion brand executed a guerrilla marketing campaign by staging a flash mob in a crowded shopping mall, where dancers wore the latest collection and handed out discount coupons.
Mark really pushed the boat out when he proposed to his girlfriend, organizing a flash mob dance in the park and showering her with roses.