keep afloat
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Definition & Meaning of "keep afloat"

to keep afloat
01

to maintain financial stability or solvency

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example
Example
Despite the economic downturn, the company managed to keep afloat by cutting costs and diversifying its revenue streams.
During tough times, it's important to find ways to keep afloat and weather the storm.
The government provided emergency funding to help struggling businesses keep afloat during the pandemic.
The nonprofit organization relies on donations to keep afloat and continue its important work in the community.
The small bookstore struggled to keep afloat in the era of online retail giants.
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