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to hit hard
01
to have a significant, often negative, impact or effect on someone or something
02
to have a significant, often negative, impact or effect on someone or something
Example
The economic downturn hit hard, causing many businesses to close.
Many malls and shopping centers have been hit hard by the retail apocalypse, as anchor tenants and smaller retailers struggle to compete with online shopping platforms.
The pandemic hit hard, affecting people's health, jobs, and daily lives.
He was hit hard in the midsection during the football game, but he quickly recovered.
The economic downturn hit hard, causing many businesses to close.