Be-all and end-all
volume

Definition & Meaning of "be-all and end-all"

be-all and end-all
01

the ultimate or most important thing

02

the ultimate authority or power in a given situation

example
Example
examples
For a successful business, customer service is often the be-all and end-all in building long-term relationships with clients.
In the company, the CEO is the be-all and end-all when it comes to making major decisions.
For some people, a high-paying job is the be-all and end-all of their career aspirations.
The team's be-all and end-all approach to the project was to focus on customer satisfaction above all else.
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