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political correctness
/pəlˈɪɾɪkəl kɚɹˈɛktnəs/

/pəlˈɪtɪkəl kəɹˈɛktnəs/
Political correctness
01
the use of language, behavior, or policies that are intended to avoid offense or discrimination towards certain groups of people
Example
The company adopted political correctness in its advertisements to ensure they were inclusive of all ethnic groups.
Some argue that political correctness stifles free speech by making people afraid to express their opinions.