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to think outside the box
01
to think in a creative way in order to come up with original solutions
Idiom
InformalWhat is the origin of the idiom "think outside the box" and when to use it?
The idiom "think outside the box" has been in use since the 1960s and refers to approaching a problem or situation creatively and unconventionally, breaking out of traditional patterns of thinking to find innovative solutions. It is often used to suggest that by setting aside assumptions and considering new perspectives, one can find fresh approaches that lead to breakthroughs.
Example
The team always thinks outside the box to come up with unique advertisements for all its clients.
To solve this complex puzzle, we need to think outside the box and explore unconventional approaches.
The scientist made a groundbreaking discovery by thinking outside the box and challenging established theories.
