The bait hides the hook
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Definicja i Znaczenie "the bait (hides|covers) the hook"

the bait hides the hook
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used to warn that people or situations may be deliberately deceptive, and that it is important to be cautious and discerning in order to avoid being taken advantage of or harmed

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Przykład
examples
The company's marketing strategy was to offer a free trial, but the bait hides the hook as the real costs were hidden in the fine print.
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