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a foot in the door
01
un piede nella porta
an opportunity for starting a business or entering an organization, etc. in order to achieve a higher level of success later
What is the origin of the idiom "a foot in the door" and when to use it?
The idiom "a foot in the door" comes from sales tactics, where a salesperson would use a foot to prevent a door from closing in order to gain entry to a potential customer's home or business. It has been in use since at least the 20th century. This idiom is used to describe a situation where someone gains a small opportunity or initial success that can lead to further opportunities or success in the future.