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back to the drawing board
01
retour à la case départ, recommencer à zéro
used when one has to return to the beginning of a process and redo the process after one's effort has failed
idiom
Exemples
The prototype of the product did not work as planned, so we have to go back to the drawing board and come up with a new design.
Notre premier plan marketing n'a pas marché, donc retour à la case départ.
